There are two ways to run a year-end campaign: reactive — a scramble in late November — or proactive, built before the season ever starts making demands. One leaves money on the table every time. Here's how to make sure you're running the other.

Charitable giving just hit a record $617 billion — and about 74% of it came from individuals. I read the (very long) new Giving USA report so you don't have to. Here's what it found, and what it means for your nonprofit's fundraising.

If May felt like a relentless assault of political messaging, you aren’t alone. Text messages, mailed materials, signs everywhere - it was a lot. But there is one critical lesson that nonprofits can learn. Here’s why multi-channel marketing is so important to growing revenue.

You're looking for help with fundraising. And you know what? There's no shortage of options out there. Junior fundraisers eager to prove themselves. Part-time consultants who dabble in "development." But here's what I've learned in nearly 20 years of fundraising: there's a difference between someone who can execute a single task and someone who can transform your entire revenue strategy.

Summer is the perfect time to clean up your donor database. A few hours of tactical work now will save you hours of frustration later—especially before year-end. In this guide, we walk through the practical five-step process: backup, export to Excel, hunt for duplicates, merge them, and standardize your data. Plus, we cover the reality of getting it all back into your system. Clean data means better segmentation, better E.A.T. cycles, and actual confidence in your donor targe

Most nonprofits are stuck in a vicious reactive cycle. They need money, so they ask for it. Then they forget about the donor until they need money again. My E.A.T. Method—Engage, Ask, Thank—breaks that cycle. It's a perpetual framework you can run multiple times a year, targeting different donor segments and giving behaviors. Learn how sophisticated teams use overlapping E.A.T. loops to transform casual donors into champions.

This is my last bit of advice before January 1: make sure you’re dating year-end gifts correctly. Checks, credit cards, DAFs, stock, and QCDs all play by different IRS rules, and getting them right protects donor trust. I put together a quick guide to make this easier as you close out the year.

There’s a deceptively small detail in fundraising that can make or break a relationship: a name. One wrong prefix, a lowercase first name, a duplicate record that turns “Dr. Lopez” into “Mr. Lopez”… and suddenly what should feel personal feels careless. Donors don’t always say when it bothers them — but when they do, it’s unforgettable. I’m digging into why this happens, how it snowballs, and why getting a name right builds lasting trust.

If your days feel endlessly full, you're not imagining it. Nonprofit work is generous—and relentless. Tasks that would make life easier get pushed to “later.” But this Monday, Nov 25, the Black Friday Bundle for Nonprofits drops. Chock full with 32 resources (worth $3,100) for just $97—tools that clear clutter, sharpen communication, and make stewardship effortless. When you’re supported, you don’t just keep up—you lead.