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Insights


Legacy Gifts Aren’t Scary—They’re Sacred
A colleague called me yesterday with a question I hear a lot: “How do I even start talking to someone about a planned gift?” It’s a fair...
2 min read


One Angry Email, One Fixable Problem
A $500 gift. No thank-you. Two ignored emails. One furious donor. 😬
This isn’t just a horror story—it’s a wake-up call. Find out how a simple database glitch nearly cost a nonprofit a longtime supporter, and what you need to be checking in your own systems before it happens to you.
2 min read


Snail Mail Isn’t Dead—It’s Fundraising Gold
In an age where everyone’s inbox is overflowing and social media algorithms change with the wind, direct mail is quietly holding its...
3 min read


The Best Fundraising Lesson I’ve Learned
Perfection is the enemy of progress. And in fundraising, progress is what gets results.
2 min read
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